NEW COMPANY. EXPERIENCED PERSPECTIVE.

Built by an operator.
For the work ahead.

DNAction brings operations thinking and software development together to help businesses turn friction into a practical plan.

Illustrative operations imagery

JOHN MINGO / FOUNDER

Understand the work.
Then improve the tools.

John brings more than 15 years of supply chain experience across multiple industries. His background includes inventory accuracy, purchasing, planning, process improvement, and ERP implementation.

DNAction is a new business. Our site showcases our own software, sample workflows, and approach to delivery so you can assess how we think and build.

You work directly with John to define the problem, review progress, and agree on the next step. The goal is a useful outcome your team can understand and operate.

Start a conversation ↗

THE DNACTION PERSPECTIVE

Operations experience shapes the way we build.

A software problem is often also a process problem. Before deciding which screen or feature to add, it helps to understand where information comes from, who owns the decision, and how the work is completed under real operating conditions. That is the perspective John brings to DNAction from more than 15 years in supply chain roles.

DNAction combines that operating perspective with software, data, web, and mobile development services. A project can begin with a difficult handoff, a source-data problem, or an idea for a customer experience. We work toward a defined next step that gives you something concrete to review and a clearer basis for the following decision.

As a new company, DNAction is building its client delivery history. The site gives you other ways to assess the approach: our own software, clearly labelled project concepts, interactive sample workflows, and an example engagement packet. You work directly with John to determine whether the scope and delivery approach are right for your business.

LET’S MAKE WORK FLOW

One problem.
A better way forward.

Tell us what’s getting in the way ↗